ARC Electrical Group
Project Overview
ARC began with one electrician and a commitment to doing things properly, but to step into bigger residential and commercial work, the brand needed to lead the way. We built the strategy and positioning first, anchoring ARC around trust, quality workmanship, and reliability, then translated it into a cohesive identity and capability statement designed to win confidence quickly with builders and project managers. With a clear, professional presence across uniforms, fleet and site signage, ARC started showing up like a larger operation, and that clarity helped unlock the next stage. Larger projects, stronger partnerships, and a growing team built for serious work.
Project Type
Brand Identity & Positioning
Client
ARC Electrical Group
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